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Medicine and Madison Avenue
URL: http://library.duke.edu/digitalcollections/mma/

Description:
Searchable and browsable exploration of "the complex relationships between modern medicine and modern advertising." It contains "images and database information for approximately 600 health-related advertisements printed in newspapers and magazines [that] illustrate the variety and evolution of marketing images from the 1910s through the 1950s." Products included are "cough and cold remedies, laxatives and indigestion aids, and vitamins and tonics, among others."

Publisher:
Duke University

Library of Congress Subject Headings:
Advertising
Advertising -- United States -- History
Health products -- Advertising

LII Database Information:
Record 572 created by Dana Lubow on 05/27/2002
Last modification on 10/08/2009
Published: 05/27/2002  
Funding agency: California State Library
LII Item ID: http://lii.org/cs/lii/view/item/572