print print email email comment comment close window close

The Erotic History of Advertising: Aromatic Aphrodisiacs: Fragrance
URL: http://www.aef.com/on_campus/classroom/book_excerpts/data/2476

Description:
This book excerpt discusses the "sexual content in fragrance advertising "and how "fragrance marketers play to people's fantasies." Features analysis of advertising from the 1970's and 1980's, along with selected images of print advertisements. From the Advertising Educational Foundation, "the advertising industry's provider and distributor of educational content."

Author:
Reichert, Tom

Publisher:
Advertising Educational Foundation

LII Database Information:
Record 23037 created by Maria Brandt on 12/11/2006
Last modification on 12/11/2006
Published: 12/13/2006  
Funding agency: California State Library
LII Item ID: http://lii.org/cs/lii/view/item/23037