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Infomercials: Believe Them -- or Not? URL: http://www.goodhousekeeping.com/home/products/infomercials-0603 Description: Brief reviews of seven products offered on infomercials (program-length TV commercials), including kitchen and household appliances, a sewing machine, and exercise equipment. Reviews show examples of the differences in marketing claims and how the products actually perform. From the Good Housekeeping "Savvy Consumer" series. Publisher: Hearst Communications, Inc. Extra Keywords as seen on TV Library of Congress Subject Headings: Consumer education Television advertising LII Database Information: Record 21191 created by Jennifer English on 04/10/2006 Last modification on 07/28/2007 Published: 04/13/2006 Funding agency: California State Library LII Item ID: http://lii.org/cs/lii/view/item/21191 |